(AP) — Gov. Dave Heineman and other agriculture representatives are inviting Nebraskans to celebrate National Agriculture Week.

Greg Ibach, director of the Nebraska Department of Agriculture, says the department is releasing a free, annual magazine that focuses on agriculture from the consumer’s viewpoint, so it is more accessible to people who are not intimately familiar with agriculture.

Heineman and Ibach will travel Tuesday to Valentine, Lexington and Central City. They will be joined by Nebraska Farm Bureau President Steve Nelson and Ronnie Green of the Institute of Agriculture and Natural Resources.

National Agriculture Week runs from March 23-29.